Uncategorized
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RondayVu
Websites that perform.
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Dr. Paul Clyde, President, William Davidson Institute
With its staff of about 35 people, plus 19 Research Fellows, WDI partners with 50+ organizations around the world to create and apply sustainable business models in the private sector to support emerging market economies, thereby improving the health and welfare of citizens in those economies.
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Business Association
This organization is known nationwide as a top speaking venue for prominent business and government leaders. Despite its prominence, memberships were in decline. A consultant worked with the new CEO to assess membership satisfaction and identify the long-term financial value of each membership type. Initiatives were launched and a subsequent measure demonstrated marked improvement for…
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Economic Club
A 2,000+ member economic club sought to revitalize its declining membership. The board hired a new CEO, and in her first year she worked with a consultant to develop a membership satisfaction program with the goal of improving the club’s membership retention. The program gave the new CEO specific factors to focus on for improving…
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CFI Group White Paper: Customer Journey Mapping
Customer Journey Mapping moves beyond just capturing feedback from customers and instead looks at all of the touchpoints, purchase stages, and customer segments for a comprehensive view of the entire customer experience. Advanced retailers pull together available data and organize it around the most important workflow: the customer journey.
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Storybook Village
Margaret Baker had the chance recently to read her children’s book, When I was a Girl I Dreamed, at one of the Storybook Village story times. While we were there, we spoke with owners Barbara and Tom Sims. We wanted hear about their dreams for Storybook Village.
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Homefront Hugs
“Be a hero, adopt a hero.” This weekend BSG was privileged to meet Alessandra “Sandy” Kellermann, president and founder of Homefront Hugs USA, Inc. which has its headquarters right here in Ann Arbor. The purpose of this nonprofit organization is to honor and support our troops, veterans, and their families. Volunteers write letters, send care packages…
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Ann Arbor Art Fair
Baker Strategy Group is located on Main St. right in the heart of the art fair. We thought it would be fun to ask people a few questions about their experience this year. Their answers had some interesting variety but also some clear similarities.
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SMART the Olympic Way
The formerly cumbersome process of shipping Olympian health records is now made easy. Most Olympians have more health records than the average person, so it has been a huge ordeal to transport the documents to a foreign country. Now the information is simply a “click” away. According to this TIME article, “the US Olympic team will be traveling lighter summer, by several…
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Family Business
Family business is big business. They make up 64% of the U.S. GDP and about 2 out of every 3 jobs in the U.S., according to a study by Joseph H. Astrachan and Melissa C. Shanker. Family businesses are a large part of the U.S. economy, yet their advantages and management challenges can be quite…
