Thought-Leader Study

Client Size (Annual Revenue): NA
Contracting Firm: Roland Berger Strategy Consultants
Type of Engagement: Market Assessment

As US automotive OEMs continue to develop operations in China, suppliers are compelled to develop plants and offices in close proximity to one another. A team of consultants conducted executive interviews to assess their view of the market risks. The result was a report that outlined ten key trends in China’s automotive market.

Higher Education

Client Size (Annual Revenue): NA
Contracting Firm: Baker Strategy Group
Type of Engagement: Market Assessment

A US public university with 17,000 students and 84 graduate degree programs had a professor-exchange relationship with a Chinese university. The university administration wondered how this relationship could be developed by using its existing program strengths. A consulting team provided an initial market assessment for MBA programs in China identifying program priorities and initial implementation schedule.

Energy Equipment Manufacturer

Client Size (Annual Revenue): Under $100M
Contracting Firm: Aubridge Partners
Type of Engagement: Business Development

A wind turbine manufacturer was looking for potential buyers in China. BSG referred the client to parter firm Aubridge Partners who took them through the screening and development process. This client was able to find a market for its products and is continuing to grow in selling energy manufacturing to Chinese purchasers.

Advanced Medical Equipment Manufacturer

Client Size (Annual Revenue): Under $100M
Contracting Firm: Baker Strategy Group
Type of Engagement: Business Development

A small but highly profitable medical equipment manufacturer was looking to develop sales in the China market. As part of their business engagement plan, a BSG consultant conducted an in-house training session of the Chinese language, history, and culture. Through this training, the client’s team was better prepared for the upcoming Chinese delegation visit, where BSG will provided interpreting services.